Reporting

We understand the cost and complexity of managing and reporting on all of your digital marketing activities. Our reporting helps streamline the process and will save you enough in man-hours alone to achieve your ROI goals. Most importantly, your Virtual Marketing Manager will help you use these tools to attract new clients as well as retain existing clients.

Conversion Tracking

Conversion tracking is a very useful reporting metric that measures the success of your ad campaigns. By understanding how many people click your ad and also complete a desired action on your website, you can easily optimize your campaigns. We’ll help you learn how to implement conversion tracking and then create reports about site visits that resulted in conversions.

  • See which keywords, ads, ad groups, and campaigns are best at driving valuable customer activity
  • Understand your ROI and make better informed decisions about your ad spend.
  • Use flexible bid strategies that automatically optimize your campaigns according to your business goals
  • See how many customers may be interacting with your ads on one device or browser and converting on another.

Social Engagement

Our social engagement reports make it easy to analyze your paid, owned, and earned activity from all of your social networks. These reports quickly highlight the impact of your brand’s activities and optimize real business outcomes for your organization. With our full suite of analytics, you’ll be armed with the ability to research conversations, competitors, and audiences across all social networks.

  • Ad impressions
  • Ad reach
  • Total engagements
  • Total impressions
  • Link clicks
  • Click-Through Rate

Reputation Management

You don’t need to surf across the Web to find out what your customers really think. Google+, Yahoo!, Yelp and more—our platform automatically collects your reviews from all of the major automotive and general-purpose review sites. Customizable alerts tell you whenever a new negative review is posted, and powerful analysis tools let you make sense of customer feedback.

  • See which keywords, ads, ad groups, and campaigns are best at driving valuable customer activity
  • Understand your ROI and make better informed decisions about your ad spend
  • See how many customers may be interacting with your ads on one device or browser and converting on another.

Web Visits

Data collection and management through the use of Google Analytics provides you with a single, accurate view of the customers visiting your website. Reports can be segmented and filtered to reflect the needs of your business. Real-time views let you know which new content is popular, how much traffic today’s new promotion is driving to your site, and which tweets and ads draw the best results.

  • Audience Reporting
  • Acquisition Reporting
  • Cohort Analysis
  • Benchmarking Reports